The challenge of comparing DOOH campaigns
Running Digital Out Of Home (DOOH) campaigns across multiple locations, times, or platforms is no easy task — especially when you’re working with different publishers or buying methods like direct and programmatic.
Understanding how your campaigns are performing shouldn’t require digging through fragmented data or juggling multiple tools. But often, that’s exactly the situation: one report from here, another from there… and hours lost trying to piece it all together.
What you really need is one place that gives you clarity and control.
The usual pain points
Before you can improve your DOOH campaign workflow, it’s worth identifying what’s slowing you down.
These are some of the most common challenges advertisers and agencies face when working across different DOOH environments:
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Data scattered across platforms
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Inconsistent metrics and reporting formats
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No central space to review performance
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Manual work needed just to align the basics
The solution: the DOOH Campaign Dashboard by Confirm
The DOOH Campaign Dashboard by Confirm solves these problems by unifying reporting across all DOOH publishers — whether the campaign is direct or programmatic.
It offers a centralized and intuitive dashboard where both advertisers and agencies can access campaign delivery data in real time, including:
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Proof of Play for every screen
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Impressions (contacts) by screen, location, hour or day
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Live campaign “heartbeat” showing ongoing delivery
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Geo-visualization via maps, including traffic density and Google Street View
You can access detailed campaign insights with just a few clicks — all in one place, without the need to switch between systems.
Why comparing campaigns “at a glance” matters
Having data is one thing — being able to understand and act on it is what really counts. In DOOH, where campaigns can be adjusted in real time, speed and visibility are crucial.
A well-designed DOOH Campaign Dashboard gives you exactly that. It lets you track, explore, and react to what’s happening — while your campaign is still live.
A great dashboard helps you:
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Save time and reduce complexity
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Make fast, informed decisions
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Clearly communicate results to clients or teams
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Adjust your strategy on the fly
In short: it puts you in control, with real-time insights you can trust.
Ready to see it in action?
If you’re running DOOH campaigns and looking for a smarter way to monitor and understand performance, try the DOOH Campaign Dashboard by Confirm.
Contact us and discover how it feels to have full visibility — and full control — of your campaign delivery.